For Finance Creators

Build your credibility. Grow your opportunities. Help shape the industry.

Join a professional network designed to support your development, strengthen trust in your content and help you build better relationships with financial brands.

Endorsed and supported by regulators.

Through regular dialogue with regulators, financial firms and creators, we are helping to develop clearer standards for financial content and creator partnerships.

More than a creator network

Support, insight and opportunities built for finance creators.

As a member, you gain access to resources, connections and opportunities designed specifically for creators producing financial content.

Build your credibility

Show financial firms and your audience that you take accuracy, transparency and consumer trust seriously.

Access guidance and development

Build your understanding of financial promotions, brand partnerships and the standards expected when creating financial content.

Connect with financial firms

Become part of a network helping financial firms identify and build relationships with credible finance creators.

Access relevant opportunities

Be considered for suitable brand partnerships, events, panels and other industry opportunities.

Membership does not guarantee paid partnerships.

Have a voice in the industry

Share your experience and help shape the standards, guidance and conversations that will influence the future of financial content.

Long-term credibility

The FCN is helping finance creators build lasting credibility within the financial services industry.

Why the FCN exists

Finance creators shape how people learn about money.

That influence creates opportunity, but it also brings greater responsibility.

Creators need clearer guidance, stronger industry relationships and recognition for producing credible financial content.

The FCN gives finance creators a collective voice and a direct connection to the firms and organisations shaping the industry.

As an FCN creator, you can benefit from:

  • Greater professional credibility
  • Guidance on financial content and promotions
  • Training and development opportunities
  • Connections with financial firms
  • Relevant brand partnership opportunities
  • Invitations to events and industry discussions
  • Insight into changing regulatory expectations
  • A voice in shaping creator standards

Who should apply?

For UK finance creators committed to producing responsible content.

You do not need to be a financial adviser to apply.

We are looking for creators who care about the quality of their content, understand the responsibility that comes with discussing money and want to build trusted relationships with the financial services industry.

We welcome creators covering

Saving and budgetingInvestingPensionsMortgages and propertyTaxInsuranceBanking and financial productsBusiness and personal finance

What we look for

Applications are reviewed on trust and quality.

Follower count is not the only factor.

We are more interested in trust, quality and the value you provide to your audience.

Content quality

The quality and accuracy of your content.

Transparency

Openness and transparency with your audience.

Financial promotions

Your approach to advertising and financial promotions.

Audience relevance

The relevance and engagement of your audience.

Content history

A consistent history of considered, useful content.

Commitment to standards

Your commitment to the FCN standards and continued development.

How to join

3 steps to join the network.

01

Apply

Complete the creator application and tell us about your content, audience and experience.

02

Review

The FCN team reviews your application, content and suitability for the network.

03

Join

Successful applicants are invited to join the FCN and access the support, connections and opportunities available to members.

Help shape the future of financial content

Join a network raising the standard of financial content.

Join a network of finance creators working to build greater trust, raise standards and create better relationships with the financial services industry.

FCN membership does not represent individual approval or authorisation by the Financial Conduct Authority.