Identify and vet suitable creators
Support identifying, assessing and vetting finance creators relevant to your brand, audience and campaign objectives.
Work with finance creators with greater confidence.
The FCN helps financial firms identify credible creators, build stronger partnerships, and keep pace with changing expectations around financial content.
Working alongside the regulator.
The FCN is an independent industry initiative, working alongside the regulator. We maintain regular dialogue with the regulator as we develop our standards, creator framework and approach to financial creator partnerships.
Practical support for firms working with creators.
By joining the FCN, your firm gains access to the guidance, insight and relationships that make creator partnerships work.
Insight into the financial creator market
Market insight alongside ongoing industry learning and updates.
Develop creator strategies and campaigns
Support developing creator strategies and campaigns that work for your firm.
Access events and industry discussions
Access to relevant events, panels and industry discussions.
Help shape standards
Opportunities to share your challenges and help shape industry standards.
Build stronger relationships
Stronger relationships with credible finance creators.
Our founding partners.
Working alongside the Financial Conduct Authority, we aim to promote credible financial education, encourage better partnerships between creators and financial firms, and deliver better outcomes for consumers.
Compare the Market
Lloyds Banking Group
Built through engagement with all stakeholders.
The FCN is being developed through direct work with the people operating across financial services and the creator market.
Engagement with regulators
Ongoing engagement with regulators as we develop the FCN standards.
Major UK firms
Conversations with major UK banks and financial firms.
Creator input
Direct input from finance creators shaping the network.
Agency engagement
Engagement with marketing and creator agencies.
Creator standards
Development of creator standards and vetting.
Wider industry
Collaboration with stakeholders across financial services.
How to join the network.
01
Get in touch
Tell us about your firm, your current approach to creators and what you are looking to achieve.
02
Speak with the FCN team
We will arrange an introductory conversation to understand your needs and explain how the FCN can support you.
03
Join the network
Become part of a growing network of firms and creators working to improve financial content and creator partnerships.
Approach the creator market with confidence.
Whether you are exploring creator partnerships for the first time or already running campaigns, the FCN can help your firm approach the market with greater clarity and confidence.
FCN membership does not represent individual approval or authorisation by the Financial Conduct Authority.